Keyes Joins Lessiter Media as Associate Account Representative

Lessiter Media welcomes Michael Keyes to the Ag Division Sales Team as a Media Account Representative. Keyes has a background in client partnerships at Interstate Batteries and OfficeFeeder and brings a fresh, approachable style in consulting with Lessiter Media clients.

In his new role, Keyes will focus on identifying new programs and fostering relationships with Lessiter Media's valued and prospective clients. He is also spearheading Lessiter Media’s newly launched Ag Division Career Center -- a comprehensive multimedia platform across all six ag division websites empowering employers to seamlessly post job openings and connect with top-tier talent.

"We are thrilled to welcome Michael Keyes to our sales team," said Luke Weigel, Lessiter Media Ag Division Brand Manager. "With his proven track record of success and passion for delivering results to equipment markets, we’re confident he will play a key role in driving growth for Lessiter Media and its partners and further solidifying both as a leader in the industry."

Keyes holds a degree in Business Marketing from the Univ. of Wisconsin Milwaukee and has 8 years of experience in customer relations, client partnerships and marketing. With his strong communication skills and dedication to exceeding customer expectations, Keyes is set to make an immediate impact. Keyes can be reached at 262-777-2413 or

Lessiter Media Welcomes Drew Lessiter to Events Team as Event Planner

Lessiter Media proudly announces Drew Lessiter's appointment as Event Planner within its dynamic events team.

Bringing years of experience from various roles in Lessiter Media events, Lessiter's commitment to excellence and adaptability under pressure have consistently impressed colleagues and clients. Prior to joining Lessiter Media, he pursued an accounting degree at UW-Milwaukee and served with distinction in Kuwait for a nine-month deployment with the Army Reserves. He has served on active duty for the past four years and currently holds the rank of Sergeant.

As Event Planner, Lessiter will lead in-person and virtual event planning, ensuring seamless execution and exceptional attendee experiences. He will also focus on building industry relationships to drive increased event attendance and engagement.

"Drew's blend of skills, experience, and dedication to service perfectly aligns with our vision for the events team," said Patrick Sharpe, V.P. of Audience Development at Lessiter Media. "We're thrilled to have him on board and look forward to the innovative ideas and collaborative spirit he brings to the table."

With his extensive background and dedication to service, Lessiter is a valuable addition as the company expands its events presence. Lessiter can be reached at 262-777-2412 or